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MARKETING: UNMASKED: INSIDER’S TIPS + TRICKS FOR SUCCESS IN SMALL BUSINESS MARKETING
Why do marketing and branding leave so many entrepreneurs completely + hopelessly confused? How can you possibly weed through all the noise in the marketplace? How do you discern true expertise from a sales pitch? Marketing: Unmasked lays out the fundamentals of small business branding, marketing, design, websites, and social media in a clear and honest manner, and written by industry insiders who have seen a bit of everything.
BLOG FOR BUSINESS: LEVERAGING CONTENT FOR ONLINE MARKETING + LEAD GENERATION
Businesses are often plagued by similar digital marketing woes: inefficient or fragmented campaigns, the website that just never seems to get done, the Search Engine Optimization vendor that talks over your head, the complete failure to generate leads from your AdWords push. Blog For Business presents a simple, straight-forward marketing system that begins with content and results in a steady stream of online leads.